Who We Are

Rise Harvest is a multi-unit, multi-brand holding company built on a straightforward principle: own it, operate it, and make it better. We acquire and manage franchise businesses with direct operational involvement at every level. We are not a holding company in the traditional sense; we are operators who happen to own, and that distinction drives every decision we make.

Photo of Tropical Smoothie Cafe Team Members
Photo of Tropical Smoothie Cafe Team Members

Rise Harvest was founded in 2013 with a clear goal: become one of Utah's largest and most respected multi-brand franchise operators. We opened our first store in 2014 and have grown to nearly 30 units, with 20+ additional locations in active development.

Core Values

INTEGRITY AT EVERY LEVEL

We do what we say we'll do. Stakeholders know exactly where we stand and what to expect.

ACCOUNTABILITY ALWAYS

Ownership is not a title. It's a behavior. We own outcomes, not tasks.

DISCIPLINED GROWTH

Businesses and people must grow to stay relevant. We invest in both deliberately.

EXECUTION OVER IDEAS

Ideas are cheap; well-executed ideas create value. Follow-through wins every time.

Rise Harvest is grounded in five core values that shape how we operate, how we lead, and how we treat the people around us. These values didn't emerge from a boardroom exercise; they surfaced from the stories our people told us about the teammates they trust, the leaders they respect, and the moments that define what good work actually looks like. When we listened closely, the same patterns kept appearing: people who step up without being asked, leaders who communicate honestly, and team members who care about the guest in front of them right now. Those patterns became our values. Not aspirations for someday. Standards we hold today, lived out on the floor, through the rush, and in every quiet moment in between.

RISE TOGETHER

We rise with our franchisors, vendors, and team membersnot at their expense.

Our Leadership Team

With over 100 years of combined experience in franchise operations, multi-unit management and business development, our above-store leadership team provides the structure, accountability, and strategic direction that keeps every location performing at a high level. We are not administrators managing from a distance; we are operators who understand what it takes to run a great shift, develop a strong team, and protect the financial health of every unit in our portfolio. Every brand partner, lender, and employee in our organization has direct access to leaders who are engaged, responsive, and invested in the outcome.

Kelley Cantrell
Kelley Cantrell
Christy Chynoweth
Christy Chynoweth
April Miller
April Miller
Pearl Nelson
Pearl Nelson
Sophie Roberts
Sophie Roberts
Jacob Webb
Jacob Webb

Kelley Cantrell

Accounting & Finance

Christy Chynoweth

Area Coach | Marco's

April Miller

Chief Operating Officer

Pearl Nelson

Area Coach | Marco's

Sophie Roberts

Area Coach | Marco's

Jacob Webb

Chief Executive Officer

David Wells

Area Coach | Jeff's Bagel Run

Jenny Wells

Area Coach | Tropical Smoothie

Announcing Soon

Area Coach

Our Lending Partners & Financial Services Team

Rise Harvest has built its portfolio alongside lending partners and financial institutions who understand that disciplined operators make for reliable borrowers. These relationships represent more than capital; they reflect a shared commitment to long-term value creation, transparent communication, and the kind of financial integrity that makes complex deals work. We are proud to recognize the partners who have trusted us with their capital and supported our growth with the same seriousness we bring to every unit we operate.

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